REVENUE OPERATIONS

Accelerate growth and profitability

Design, align, and optimize your sales, marketing, customer success, partner, and financial plans.

Anaplan earns Leader designation for the 2nd year in a row in the 2023 Ventana Revenue Performance Management Value Index

Anaplan recognized as a Leader in the 2023 Forrester Wave™ for Sales Performance Management
 

Plan your entire go-to-market strategy

You can eliminate disparate data, disjointed teams, and disconnected plans all on one
platform. Build a connected strategy with the only revenue operations planning solution.


Marketing performance management

Focus your limited resources on segments and activities with the
greatest revenue potential. Analyze your performance, model
scenarios, and reallocate your spend in real time. Collaborate
across sales and finance to maximize your ROI.

Sales performance management

Design and optimize your account segmentation, territory, quota,
sales capacity, and compensation plans throughout the year.
Forecast sales, uncover new opportunities, and keep your teams
focused on closing deals. Collaborate across marketing and finance
to hit your number.

Financial planning and analysis

Accurately forecast revenue to define your corporate strategy and
annual revenue plans. Optimize targets, workforce planning, and
budget allocation across your go-to-market organization.
Collaborate across sales and marketing to drive profitable growth.

Drive profitable growth in uncertain times

Optimize your entire go-to-market strategy and respond faster to fast-paced, relentless change across competitive global markets.


Debate your strategy, not your data

Spend less time searching for and cleansing unreliable, inconsumable data.

Bring your revenue intelligence that’s scattered across sales, marketing, and finance into a single data hub. Feed all your decision-making from this single source of planning truth. You’ll always know where you stand with real-time updates. And you can build trust and change your conversations from tactical to strategic.


You call it a hunch. We call it scenario planning.

Banish guesswork, instinct, and gut decision from your vocabulary.

Planning is a continuous exercise. Stay one step ahead of evolving market trends, customer journeys, and your competition with agile modeling, scenario planning and “what-if” analysis. Understand trade-offs before you allocate resources, uncover new opportunities, and keep your teams focused on your most profitable segments and accounts throughout the entire year.


Planning is a team sport. Win together.

Leave all your spreadsheets, version controls, and approval tracking behind.

Building a connected go-to-market strategy hinges on strong collaboration in one place. Bring every stakeholder who touches revenue into your budgeting, planning, and forecasting processes at the right time. Collect feedback, incorporate new ideas, validate your strategy, and win more together.

“[Anaplan] allows disparate business units to come together and holistically create a path and a plan for the company to grow.”